Tag
#agency-selection
6 articles tagged #agency-selection.
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How Much Does a Google Ads Agency Cost? (Real 2026 Pricing Breakdown)
Specific pricing benchmarks for Google Ads agencies in 2026 — by region, by model (percent-of-spend / flat fee / hybrid), and what you actually pay for. Plus red flags and how to evaluate ROI.
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Remote Performance Marketing: When It Works, When It Doesn't (2026)
The remote performance-marketing agency model honestly assessed — when it delivers better outcomes than a local team, when it underperforms, and how to evaluate fit for your business.
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SEO Agency vs PPC Agency vs Full-Service: Which Do You Need?
How to decide between specialist SEO, specialist PPC, or full-service agency — by business stage, by funnel needs, by internal capacity, and the hybrid models that scale across all three.
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Red Flags When Hiring a Digital Marketing Agency
The 15 most common red flags that signal a bad-fit agency relationship — pitch behaviors, contract terms, team composition, and the warning signs experienced buyers recognize immediately.
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Marketing Agencies for Startups: What to Look For
How startups should evaluate marketing agencies — stage-appropriate scope, equity considerations, founder-agency communication patterns, and the specific red flags unique to startup engagements.
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How to Choose a Digital Marketing Agency: 15-Point Framework
A practical 15-point framework for evaluating digital marketing agencies before you sign. Red flags, reference questions, deliverable expectations, and how to avoid the 12-month mistake.
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